Wednesday, August 15, 2012

It Can Wait - No Text On Board

In 2010, AT&T launched the "It Can Wait" campaign to educate consumers on the dangers of texting and driving - with specific focus on teens, who text five times more than adults on average. AT&T also created the AT&T DriveMode app, which sends an automatic message letting people know that the user is driving and will reply to texts and emails when it's safe.

Now, NextGen and other organizations are joining with AT&T to permanently change behavior, urging everyone to pledge not to text and drive. September 19th is "No Text on Board - Pledge Day." For more information, see the It Can Wait campaign site, and to be even more active in the campaign, visit the "Get Involved" section of the site.

Do you have ideas about texting while driving? What do you think we should do to encourage drivers to put down their phones and focus on the road?


  1. About six years ago I was rearended while at a dead stop by an individual going 50 miles per hour. That person was texting on their cell phone. This is a nationwide problem and I would fully endorse an add campaign that reflects the real dangers of any distractions on the road that we as drivers have direct control over.

  2. I work in a hospital in the ER .one day a lady came post car accident she was in a very critical condition,then we discovered that she was texting while driving.It took her a very very long time to recover but she lost her 6 months old daughter that was with her in the car ,also she lost uterus due to the impact of the car.
    so everyone please please no texting and driving it can wait